Designing a checkout app for a candle brand that puts focus on a smooth user journey and engaging interactions.
TOOLS:
This project followed an efficient but basic design sprint. Starting at identifying the problem, I then created paper wireframes to define the layout and journey. These were developed into low fidelity wireframes and high fidelity wireframes, undergoing UX review at each stage. Alongside this a brand style and product line was developed.
Paper Wireframes
Paper wireframes established the basic layout of each screen, so that a logical user flow could be created.
Low Fidelity Prototype
Developing further on the designs to gain a little more direction for the style and
Branding and Final Design
Beginning by establishing the brand identity, considering how colours, logos and illustrations would be used across events platforms, documents and websites.
Final Prototype
Beginning by establishing the brand identity, considering how colours, logos and illustrations would be used across events platforms, documents and websites.
